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Start 2 Run joins forces with Collect&Go

We all want to move and exercise more. At the same, we need to get all those household chores done. With only 24 hours in a day, it becomes a puzzle. That is why Start 2 Run and Collect&Go, the online shopping service of Colruyt Group, set up a unique collaboration.

From now on, all users of the Start 2 Run app can earn points with which they can earn a free delivery on their next Collect&Go order. Collect&Go is a smart and, above all, time-saving way of doing groceries. Because your groceries are prepared for you, and all you have to do is pick them up at a Collect&Go pick-up point, you will have the time to exercise.

In Belgium alone, 186,000 app users are part of the large Start2Run online community. What makes this community so unique is that users earn points by following free workouts or lessons from a schedule. Each training is converted into points on

Those who participate in monthly challenges, interact with blog posts by giving them a heart or invite friends earn extra points. As soon as a user has collected 100 points, these can be exchanged for a Collect&Go service cost voucher. The collaboration will start immediately and will initially run over a period of three months. 

Colruyt Group wants to encourage customers to maintain a more balanced lifestyle. And they do this by combining the time-saving nature of Collect&Go with the Start 2 Run app. 

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